Skip to top navigationSkip to shopping bagSkip to footer links
Redeem that Super Cash. Excludes giftcards and face masks. Details.
Welcome to the imagine mission.
Imagine a better future for future generations

THE LATEST ON PROJECT WE:

Image of a model draped in sustainable denim fabrics
Imagine the style you want with the sustainability our planet needs. Show some love to your mother (earth). What that looks like: A goal of 100% denim made with water-saving techniques by the end of 2022. We're 87% of the way there! 85% of the fibers used in our clothing will be more sustainabile by 2025. 100% of cotton will be organic, recycled, verified US-grown, and BCI by 2022. 60% of our polyester will be recycled by 2025. We're eliminating all plastic shopping bags in US & Canada stores by 2023. 100% of our US & Canaada stores will participate in a hanger recycling program that sends used hangers to recyclers instead of the landfill by the end of 2021.
Imagine you could have the style you love with the sustainability our planet needs. Show some love to your mother (earth).
Image of a model draped in sustainable denim fabrics
What that looks like: A goal of 100% denim made with water-saving techniques by the end of 2022. We're 87% of the way there! 85% of the fibers used in our clothing will be more sustainabile by 2025. 100% of cotton will be organic, recycled, verified US-grown, and BCI by 2022. 60% of our polyester will be recycled by 2025. We're eliminating all plastic shopping bags in US & Canada stores by 2023. 100% of our US & Canaada stores will participate in a hanger recycling program that sends used hangers to recyclers instead of the landfill by the end of 2021.
Approximately 87%
Instant goodification - Doing good feels good.  Before you go, click for a random act of awesomeness you can do on your own, and help us create the better, kinder world we imagine.
Our store associates completed 96,772 volunteer hours last year!
Our store associates have completed 101,154 volunteer hours this year!